The short version
- Homeowners find a tree company after a storm or when a big limb gets too close. Your page needs to look open and trustworthy in that moment.
- Show the work: a crane lift, a clean stump, a lawn left tidy. Photos do more than words.
- Post storm and pruning reminders before the season, not during it.
- 2 or 3 posts a week is plenty: one reminder, one job, one crew or tip.
A big limb comes down on a Saturday. The homeowner opens Facebook, searches for a tree guy and looks at the first three pages. If yours hasn't posted since last fall, they'll move on to the one that has. Good tree service social media post ideas fix that.
Here are 17 posts you can edit and use as they are. If you also clear brush or haul debris, our junk removal post ideas and lawn care post ideas cover neighboring work.
What tree service social media post ideas need to do
Tree work is risky, and homeowners know it. They want to see that you're careful, insured and tidy. Your posts should show all three without saying so.
- Show crew members in gear, with the job site under control.
- Leave the yard clean and say so in the caption.
- Explain why a tree needs to come down in plain words.
- Keep your phone number in storm-week posts.
Storm and emergency post ideas
Post these the day before the forecast and again once the weather hits. Your phone will light up.
Storm coming
Strong wind forecast for [town] tonight. Move cars away from big trees, and keep an eye on any limb that already looks cracked. If something falls, call us at [phone]. We'll get to emergencies first.
Photo: A truck loaded with chainsaws at the shop.
Tree on the house
A tree down on a roof is scary. Stay out of the area, call your insurance and then call us. We'll remove it safely and tarp the roof if we can.
Photo: A removed tree beside a damaged roof, no address visible.
Don't touch downed lines
If a limb is touching a power line, stay far away and call your utility. Don't try to cut it yourself. Once the line is clear, we'll take care of the tree.
Photo: A limb resting on a line, from a safe distance.
After the storm update
Day [number] of storm cleanup in [town]. Our crews are working through the list in the order calls came in. Thank you for your patience. If you haven't called yet, do it now.
Photo: The crew loading a stack of logs.
Trimming and removal post ideas
Most customers don't know when a tree needs work. Teach them the signs and they'll call before it becomes an emergency.
Signs a tree is in trouble
Dead branches at the top, mushrooms at the base and a lean that wasn't there last year are all worth a call. We'll come take a look at no charge.
Photo: A tree with a visible dead limb.
Why we trim in winter
Late winter is a good time to prune many trees. No leaves means we can see the structure, and the ground's firm. Want us to look at yours? Message us.
Photo: Bare branches against the sky.
Crane day
Crane day on [street]. This oak was leaning toward the house and there was no safe way to drop it. Everything came out in pieces and the lawn is untouched.
Photo: The crane lifting a section of trunk.
Before and after trim
Before: branches over the roof and into the gutters. After: light, space and a healthier tree. Thank you, [first name].
Photo: Same view of the house before and after.
Matching your before and after angles makes all the difference. See before and after post ideas.
Stump grinding and cleanup post ideas
The stump is where most jobs end up, and a clean finish is what people remember. Show it.
The stump grinder at work
Stump grinding on [street] today. Wood chips fly, then it's gone. We can usually grind to [number] inches below the surface. Ask us if you want a quote.
Photo: A short video clip of the grinder.
Free wood chips
We've got a pile of fresh wood chips and logs from today's job. Free to a good home. Message us if you want some for your garden or fire pit.
Photo: A pile of chips in the truck bed.
Clean lawn finish
This yard on [street] looks like we were never there. We rake, blow and haul every leaf. Leaving it clean is part of the job.
Photo: A clean yard, taken from the street.
Mulch from the job
Fresh mulch made from the trees we took down this week. Want a load for your beds? Tell us your street and we'll drop it when we're nearby.
Photo: A dump truck bed full of chipped mulch.
What happens to the logs
The logs from today's job in [town] are headed to a local mill and a firewood seller. Nothing goes to waste if we can help it.
Photo: A stack of cut logs on a trailer.
Crew, safety and trust post ideas
This is the work behind the work. Show your gear, your training and your people.
Meet the climber
Meet [name], our lead climber. [He/She] has been in the trees for [number] years and can drop a limb into a spot the size of a doormat. Say hi on [street] this week.
Photo: The climber in harness, at ground level.
Safety morning
Every morning starts with a gear check: ropes, harnesses, saws and a talk about what could go wrong. We don't skip it, even on a short job.
Photo: The crew at the tailgate before work.
Insured and licensed
Ask any tree company for proof of insurance before they start. We'll send ours before we do. Questions? Message us.
Photo: A clipboard and a business card on a tailgate.
Thank you, neighbor
A big thank you to the neighbors on [street] who let us park and stage the crane. It made the job faster and safer.
Photo: The crew and truck lined up on the street.
Satisfied customers are your best sales team. Ask them for a review while the yard is still clean.
A simple week of tree service posts
Pick 3 a week. If it helps, the weekly Facebook posting schedule gives you a rhythm to follow.
3 posts a week
- MonReminder or tipA sign of trouble or a storm warning.
- WedJob in progressA crane, a climb or a finished stump.
- FriCrew or clean yardA face or a before and after.
What makes a tree company page look closed
Do
- Post storm reminders before the forecast hits.
- Show gear, safety and clean yards.
- Ask permission before posting a customer's house.
- Reply to comments the same day.
Don't
- Post a photo of a close call or an injury.
- Show someone working without a helmet.
- Give cutting advice near power lines.
- Leave a storm warning up for weeks after the weather clears.
